Food delivery players like Just Eat, Grubhub, UberEats, and Deliveroo have captured huge market share with marketing goodies and bizarre innovations. To withstand the competition and keep up with ever-changing customer demands, food delivery owners should mind the latest trends and technological advancements.
So what will shape the food delivery industry in 2020 and beyond? Here are the top seven food delivery service trends to be aware of.
Millennial people are the priority audience for food delivery services as they spend the highest share of their budgets on prepared food compared to other generations. With fast-paced lives, Generation Y is more apt to eat in quick-service restaurants and order food delivery. Technomic’s Generational report cites that in 3 out of 5 cases Millennial people order food delivery or visit restaurants for takeout.
With bigger spending power, though, Millennial people have higher requirements: effortless ordering, instant delivery, one-step checkout, gamification, and more.